Thursday 27 May 2010

Symbolism & Coding

while i was away i also kept seing adverts for an exhibition at rhe mojo gallery in dubai. obviously it was too far to go and visit but i had a look at the website, for the exhibition that i kept seing.

although the exhibition has no direct link to my project i realy likes the artists concept of challenging the commercialism of today, and the ironic imagery tpo show this..
also the opening statement of the exhibition:
"We use brands - and their symbolism -
to help decode out increasingly complex consumer world.
we do it unknowingly...
untill someone challenges our aquiescence by changing the code"
this idea of coding is something i could definately apply to my april research so that all of my mundane tasks become interesting and appealing, meaning the outcome would fit the brief

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